Living animals clearly have an enormous power of attraction. The impression made on the visitor through the close physical proximity of living animals cannot be replaced by photos, films, videos or books. The attraction is clearly present when it concerns an educational animal.

"An educational animal is an animal which attracts attention thanks to its thrilling features, interesting behaviour or at least the important nature conservation story it represents, and is thus capable of inspiring and changing the attitude of the visitors."

EAZA (European Association of Zoos and Aquaria)